Education

The Surprising Truth Behind Online Giving Guarantees

Many online giving companies guarantee their product will increase giving. We unpack how these guarantees actually work.

My Well Team

A recent study for churches and nonprofits showed that "churches that accept tithing online increase overall donations by 32%." Regardless of the giving platform that you choose, your ministry can increase giving by 32% just by accepting gifts digitally. Technology has changed the way people interact with churches, nonprofits, and businesses. If you've been looking to expand your giving options, now is the time! 

By making the move to accept digital giving, people can give to your organization with the technology they already use every single day. The simple reality is that people are more likely to give to your church if you provide a digital option.

Wolves In Sheep’s Clothing

Let’s say you’ve decided it’s time to start accepting online donations, and after doing some cursory research, you see companies making outrageous claims. These claims involve increasing your giving beyond what’s feasible at incredibly low prices. Sounds enticing, right? 

People love a guarantee because it feels safe, but don't be lulled into a false sense of security without reading more details. Companies will make guarantees because they assume no one reads the fine print. In the few rare cases where the church succeeds in their case against these companies, most of them will just credit back the monthly fixed fee. This is a very small portion of their costs and much smaller than the reward of gaining a new customer.

Here are a few tips to look out for.

  • Hiding important details in the fine print
  • Multiple hidden fees
  • High credit card fees or fixed rates
  • Low rates that are increased after the introductory period expires

Our Promise To You

At My Well, we believe in transparency. We want to be a trusted ministry partner with no fine print. With our advanced technology, you can track where every penny of your organization’s giving goes. We are just as transparent with our billing. Our admins can track exactly how much each bill is and what it covers. By not hiding information, we hope to make it clear that our end goal will always be to help the Church.

This is what you can expect from working with My Well.

  • Giving technology that adapts to your church
  • Transparency and honesty during the whole process
  • Features designed to make your job easier
  • 24/7 communication with superior support staff
  • The lowest fees possible for credit card processing

For more information on how much you could save, take a look at this case study for one of the organizations using our Giving Platform.

key metrics and charts

Working To Make A Difference

We don't want to see churches paying a premium to accept gifts from their congregation. We offer an alternative solution in the payment processing industry.

As we educate and encourage transparency, we hope to inspire other payment processors to follow our model. To us, that is much better than a guarantee with strings attached. If you’re curious about what My Well can do for your church, reach out to learn more.


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